Digital Marketing Head

We Are Hiring

Digital Marketing Head


1stop4health Technologies Pvt. Ltd.
Experience: 3 - 7 years
Salary: Not Disclosed
Location: Mumbai, Lucknow

Job Description

  • 1Stop4Health is working towards a rapid expansion and they need professional Digital Marketing experts who are prepared to roll up their sleeves in the establishment phase of the business to help them grow their online presence and build and expand Digital Team within six months and take on the role of Digital Marketing Head in India. Opportunity to work and learn from experienced ex-employees of fortune 500 company such as IBM, Telstra and their agencies like Ogilvy & Mathers, Neo@Ogilvy, Mindshare, Merkle Sokrati, Viacom 18 and more.
  • 1Stop4Health Technologies is a progressive & expanding company specializing in the design & delivery of Small to Medium organizations Healthcare needs across Australia, India, UK, UAE, Singapore, USA and Canada.
  • We require motivated, goals driven SEO and Social Media Marketing Specialist for a full-time or part-time role that can enthusiastically drive Search Engine Optimization & Social Media Marketing campaigns. These roles require excellent SEO/SMM skills with a strong will to never give up; a solid background in using SEO/SMM software; and a track record of success in a results-driven organization.
  • Located at our Mumbai or Lucknow Offices supporting our Australian, UK, Singapore Team and Indian Juggernaut development powerhouse. Known for our creativity, integrating and craftsmanship, 1Stop4Health is quickly rising up from being a start-up to an established name globally.
We value and ensure our female employees are provided with safe and secure working environment, we have Zero tolerance policy towards discrimination based on Gender, Religion and Cast.
** Added bonus if you have experience working in healthcare industry!

Location: Mumbai or Lucknow

Experience: 3 to 6+ yrs.

Great Employee benefits:

  • Competitive Salary
  • Employee Share Options (ESOPs)
  • Opportunity to work in the growing healthcare and eCommerce industry and grow with them
  • Great Place to Work
  • Chef Cooked Meals
  • Rest Area - Afternoon Siesta
  • Close to public Transport

Requirements:

  • Development and management of the digital marketing strategy & ensuring meeting digital marketing KPIs
  • Management, monitoring and measurement of all digital marketing campaigns and prepare reports for leadership review
  • The candidate must have work experience in campaign execution using Google AdWords & LinkedIn, FB paid campaigns
  • The candidate must have experience in working with any of the marketing automation platforms such as Pardot, Eloqua, Hubspot, WebEngage, MoEngage etc.
  • Management of team for search engine optimization, design, website enhancements etc.
  • Good knowledge of SEO Tools such as Google Search Console, Google Analytics, Screaming Frog, SEMrush, Majestic, or Ahrefs.
  • Manage and supervise organic social media posts, content calendar, social leads and social media monitoring including competitors social media monitoring
  • Track and analyze website traffic using GA, prepare web analytics reports & custom dashboards
  • The candidate must have experience in landing A/B testing using Optimize / Hotjar etc.
  • The candidate must have worked on remarketing platforms such as AdRoll and Quora Ads
  • Proven experience across all aspects of digital marketing including organic, paid, social, website, email, search and advertising
  • Fluency in SEO core elements including on-page and off-page tactics, site-navigation optimization, internal linking and URL structure, metadata, headers, dynamic and static page templates, XML sitemaps, canonical tags, structured data tags, etc.
  • Performing site-specific keyword research and competitive analysis.
  • Ability to create presentable and self-explanatory reports for clients
  • Recommend changes to website architecture based on the new Google Page Experience Update
  • Collaborate with cross-functional teams, including Product, Content, Development and Design.
  • Audit and perform a backlink analysis to maintain a diverse and healthy link profile.
  • Experience with managing relationships with external websites and successfully acquiring backlinks.
  • Strong understanding of web markup, including HTML, CSS, and Schema;
  • Work with the technical team to fix information architecture and usability issues.
  • Monitoring site rank performance and developing SEO enhancement strategies
  • Design and coordinate social media campaigns, advertising and all kind of PR visibility, digital, online and social media across the globe for all platforms like Facebook, Instagram, Twitter, Linkedin, Snapchat, Quora.
  • Conduct general market research to keep abreast of trends and competitors marketing movements.
  • Provide short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data. Manage Social Media marketing campaigns & promotions and day-to-day activities
  • Develop a strategy and implement a proactive process for capturing customer online reviews, identify threats and opportunities in user-generated content surrounding the business.
  • Must have an analytical mind and should be able to monitor, track and evaluate web analytics metrics to improve strategy. In fact, measurement and result evaluation must be an integral part of your approach.
    Skills:

    • Prior experience in an agency, or having hands-on knowledge of SEO (both search and display) in managing an eCommerce platform or business directories or a website with more than 1000 pages
    • Demonstrable social networking experience and social analytics tools knowledge.
    • Knowledge of online marketing and a good understanding of major marketing channels.
    • Proven track record of developing innovative and highly effective digital marketing strategies.
    • Proficient in marketing research and statistical analysis.
    • Well-versed in the use of social media as a marketing tool.
    • Able to develop budgets.
    • Familiar with financial planning and strategy.
    • Exemplary verbal and written communications skills with a passion for learning.
    • Ability to combine creativity with strategic thinking and effective project management.
    • Proven ability to meet deadlines and successfully manage multiple projects simultaneously.
      No of vacancies: 2

      Role: Search Engine Optimisation /SEO Specialist
      Industry Type: Media, Entertainment, Internet
      Functional Area: Marketing, Advertising, MR, PR, Media Planning
      Employment Type: Full Time, Permanent
      Role Category: Online/Digital Marketing

      Education: UG: Any Graduate in Any Specialization
      Key Skills: Digital Marketing, Online Reputation Management, Online Branding, Team Leading Skills, Online Marketing, Viral Marketing, Search Engine Marketing, Social Media Marketing, Search Engine Optimization

      About Company

      • 1Stop4Health is working towards a rapid expansion and they need professional Digital Marketing experts who are prepared to roll up their sleeves in the establishment phase of the business to help them grow their online presence and build & expand Digital Team within six months take on the role of Social Media Marketing Head in India. Opportunity to work and learn from experienced ex-employees of fortune 500 company such as IBM, Telstra and their agencies like Ogilvy & Mathers, Neo@Ogilvy, Mindshare, MerkleSokrati, Viacom 18andmore.
      • 1Stop4Health Technologies is a progressive & expanding company specializing in the design & delivery of Small to Mediumorganization’sHealthcare needs across Australia, India, the UK, UAE, Singapore, the USA and Canada.
      • We require motivated, goals drove Social Media Marketing Specialists for a full-time or part-time role that can enthusiastically drive Social Media Marketing campaigns. These roles require excellent SMM skills with a strong will to never give up; a solid background in using SMMsoftware’s; and a track record of success in a results-driven organization.
      • Located at our Mumbaior Lucknow Offices supporting our Australian, UK, Singapore Team and Indian Juggernaut development powerhouse. Known for our creativity, integrating and craftsmanship, 1Stop4Health is quickly rising up from being a start-up to an established name globally.